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DACIA: AN ADAPTATION

Director: Julio Soto & Stefan Constantinescu
Production: The ThinkLab Media S.L.
Spain, 2007
Colour, High Definition, 54 min. & 90 min.
Original Language(s): Romanian.

Dacia, An Adaptation is a lighthearted and humoristic portrayal of the evolution of Rumania from Communism to the present times, seen through the eyes of its most emblematic symbol, the Dacia automobile. In our film, we will be following different generations of Romanians, from the nostalgic to the young and ambitious, showing the transformation of Romanian society. The connecting point between the different stories is always the Dacia car: first, a symbol of the Communism era and now a reflection of the capitalist market.

Our story begins with MRS. DOBRIN. She has been preserving her Dacia with care since her husband’s death. For the couple, Dacia represented both the ideals of communism and a symbol of their love. Her husband is now impersonated in the car she still keeps with care. CEAUCESCU’S SON, Valentine, is driving the first Dacia (a present of the factory to his father) and talking about his father, the dictator. DUMITRU BURLAN, Ceucescu’s Double, impersonated Ceaucescu in a few occasions. During the 1989 Revolution, he accompanied the Ceaucescu’s in their escape on a green Dacia that -ironically- brought them to their deaths. He will take us to the spots where everything happened.

But the end of Communism was not the end of Dacia. ION LIVIU, marketing director of Logan, is afraid: TATA India has just released a new economy model that will compete against Dacia Logan. India, China and Iran are just a few samples of massive markets where Dacia is finding unusual success, making Dacia a truly global car. Together with them, we will follow the ambitions of the CS MIOVENI, a 3d class football team sponsored by Dacia and witness the arrival of hundreds of Chinese workers that fill the gaps left in the industry by the Romanians migrating to the EU.

Outside of Romania, there are more than 6 million Romanians living in EU countries. But Romania still remains a country largely misunderstood. Our film will offer a very entertaining way of discovering more about the newest member of the EU.

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